What we do
We focus on strengthening both the human and technical infrastructure within an organisation, and how these elements can come together holistically in order to deliver results across sales and marketing in a fully accountable way.
Our strategic consultancy services have grown from our years of experience in the dynamic and competitive arenas of digital media, marcomms, publishing, events, business growth and project delivery. Using knowledge and insights from what didn't work as well as what did, Disruptive Thinking saves businesses the valuable time, effort and resource needed to achieve their goals and enable growth.
For the best commercial outlook organisations must innovate, adapt and invest in both their people and their tools to truly evolve, scale and survive.
Get in touch if you need a helping hand driving change within your organisation.
Business Development & Sales Strategy
We consult on effective sales strategy and planning. Calling on more than a decade of commercial experience, we also actively support the business development activity required to build, develop and close a robust and sustainable revenue pipeline.
+ All BD & sales services
- Sales strategy and planning audit
- Sales process design
- KPI development
- Performance management strategy
- Incentive and remuneration modeling
- Forecasting methodology
- Sales resource management
- Financial planning strategy
- Revenue management
- Prospect development
- Pipeline design, implementation and optimisation
- CRM design, implementation and development
- Sales collateral design
- Sales playbook development
- Lead generation strategy
- Sales training
- Relationship management training
- Commercial growth strategy
- Business valuation planning
We ensure clients make the best possible decisions around technology investments by truly understanding their user combined with sales, marketing and business objectives. We’ve supported clients across CRM strategy, website builds, integration work and more.
+ All digital services
- Project management of end to end website builds
- CMS management and website content development
- CRM structural strategy
- Support the selection of technology
- Managing external technical teams to deliver against brief
- Data flow mapping
- Integrating new tech and processes into teams
- Translating business requirements into technical briefs
We help clients to plan, implement and optimise an effective marketing strategy, taking advantage of the latest tools and techniques to manage campaigns in a way that feels easy, achievable and fully accountable.
+ All strategic marketing services
- Marketing strategy
- Developing a robust MQL funnel
- Go to market planning & strategy
- Integrated digital marketing campaigns
- Product marketing, including SaaS
- Performance data and analytics
- Stakeholder and partner relations
- Brand development, QA and creative work
- Content strategy and production
- Communications & copywriting
- Marketing tools and techniques
- Accounting for ROI - closing the loop between sales and marketing
People & Processes
We enable clients to maximise their team output, mapping out the people processes and client journeys to identify bottlenecks, efficiency gains and skills gaps. We looks for ways to unlock more productivity by increasing both team engagement and capability.
+ All people & process services
- Full end to end project management
- Workflow efficiency support
- Client and user journey mapping
- Team recruitment support and skills analysis
- Unlock productivity and increase engagement
- In-house training for individuals and teams